Upstate Cancer Center's initiative to prevent head and neck cancer through community education
12:00 AM on May 7, 2018 by Deirdre Saulet and Kate Wister
Head and neck cancers are relatively rare, making up only about 4% of cancers diagnosed. As a result, public awareness of the disease is relatively limited in comparison to more common tumor types, such as breast, lung, or prostate.
However, head and neck is one of the most preventable forms of cancer, making it particularly important to increase awareness of which avoidable behaviors can help prevent the disease. In fact, studies estimate that 93% of all head and neck cancers are caused by heavy drinking, smoking, and/or contraction of the human papillomavirus (HPV).
In an effort to increase awareness of the disease in their community, Upstate Cancer Center in Syracuse, New York, developed an educational advocacy project around head and neck cancer prevention. The Upstate Cancer Center is part of Upstate Medical University, an academic medical center that is part of the State University of New York. Their advocacy project, entitled "beneath the surFACE," aims to educate students, ages 10 to 18+, about head and neck cancer and the healthy lifestyle choices they can make to help prevent a diagnosis. Upstate's campaign took a three-pronged approach to engage their community. (Click link above to read more)